News

Beaty Heart - Soft Like Clay

  March 14, 2016

South London trio Beaty Heart have announced the follow-up to recent single Flora with new track Soft Like Clay, which was premiered by Annie Mac on BBC Radio 1. (14/04/16)

Flora was the first introduction to the band’s forthcoming new album, Till The Tomb, and received strong support from Radio 1; with plays coming from Annie Mac (also featured as one of her New Names of 2016), Huw Stephens (Single of the Week) and Phil Taggart; Lauren Laverne and Steve Lamacq at 6Music; John Kennedy at Radio X (Evening Playlist addition) and internationally it was added to Triple J’s playlist.

Soft Like Clay is signature Beaty Heart in its novel alt-pop sound, which builds with rousing percussion and beats, backed by distinctive vocals that launch into a compelling and memorable chorus. The band says;

We wrote Soft Like Clay in an asbestos haze on a building site in Peckham. We were too broke to afford a rehearsal space, so we ended up in a friend's basement, surrounded by earthy colours, dust, trash and bricks, which inspired a fractious sounding song about transformation.”

“The lyrics were a reaction to the constant anxiety and tension which many artists experience as they attempt to forge a path that conflicts with the expectations and demands of society, or reality. If you read the lyrics based on that information, you might perceive a slightly defeatist atmosphere, suggesting a readiness to submit to these demands. But an alternate interpretation portrays a person willing to change and adapt positively to the influence and love of another.”

“During the writing and recording process, this song was constantly being changed and re-moulded, and initially we struggled to find a structure and tonal direction that we were happy with. The anxiety portrayed in the lyrics is a pretty accurate reflection of the song's creation.”

Over the last year, Beaty Heart have been in the studio working on their second album Till The Tomb with producers David Wrench (FKA Twigs, Caribou, Jungle) and Dave Eringa (Manic Street Preachers, Wilko Johnson), which is set for release on 29th July. Both their live and recorded music is accompanied by original video and artwork, with the latter seen on the sleeve art for Soft Like Clay, which follows suit with the Flora artwork, both created by Yves Rulliere.